You ready for a historic roadshow in a cup? This variety has gone by a few names and packaging wordings, but I’d say this is my favorite.. For example, here is review #695 – savory vegetable flavor. But wait – here’s good old review #1030 – this one is ’60 ingredients’ flavor! Back in 2011, I reviews the 60 Ingredients cup – review #553! Well, now this one’s called Vegetasty. They’ve dropped the whole looks how many ingredients and given it a very interesting name. I think this one is a troublemaker. The reason I say this is because they want to market it – and indeed it’s been pretty good – but as far as export, it’s a tough one to come up with a good name for perhaps. Vegetasty is kind of catchy, but for a Western audience, it might be a little tricky to pull off. It does bear the Vegan logo on there which is a good thing. Vegetasty sounds very monolithic; like it’s from a sprawling corporate empire. I would say completely revamp. Show farm imagery – crops being cared for or rolling fields in the sun as a background, then in the foreground a basket being held containing lots of different vegetables. Maybe a rustic theme. Then a better name – something like Nature’s Delight or Back To Nature Vegetable Noodle Soup – granted those aren’t taken already. Either way, vegetable and in particular Vegan varieties are very popular. I;ve been asked many times by companies my thoughts on how to name something for Western markets – a real honor I have to say. Anyways, yeah – let’s cook it – maybe I’m ruminate on the episode on Instant Noodle Recipe Time that appears at the bottom of this post – the finest show in the universe – and you all want to like and subscribe to. Yeah.
